Brand Guidelines
Clear, practical rules and real examples that keep every designer, marketer and partner on-brand.
- 2–4 weeks
Guidelines only work if people actually use them. We create concise, example-led brand books — as an interactive web page or a polished PDF — that answer everyday questions quickly.
Every rule comes with do's, don'ts and ready-to-use assets, so consistency becomes the easy path rather than an extra step.
What's included
- Logo, colour and typography rules
- Do and don't examples
- Accessibility-checked colour pairings
- Downloadable asset library
- Template kit for common formats
Deliverables
- 01Interactive or PDF guidelines
- 02Organised asset library
- 03Editable templates
Technologies
- Figma
- Framer
Digital product process
How we take websites, platforms and brands from first conversation to continuous growth.
- 011–2 weeks
Discovery
Workshops with your stakeholders to understand goals, users, constraints and what success looks like in numbers.
- Goals & KPIs
- Stakeholder interviews
- Project brief
- 021–2 weeks
Research & Strategy
Market, competitor and user research turned into a clear product, content and technical strategy.
- User journeys
- Information architecture
- Technical plan
- 032–4 weeks
Design
From wireframes to a polished design system and high-fidelity prototypes validated with real users.
- Wireframes
- Design system
- Interactive prototype
- 044–12 weeks
Development
Senior engineers build in short sprints with weekly demos, code reviews and automated quality checks.
- Sprint demos
- Production code
- CI/CD pipeline
- 051–2 weeks
Testing
Functional, performance, accessibility and security testing across devices before anything reaches users.
- QA report
- Performance audit
- Accessibility review
- 061 week
Launch
A rehearsed, zero-downtime release with monitoring, analytics and a team ready to respond.
- Launch plan
- Monitoring & alerts
- Handover documentation
- 07Ongoing
Growth & Optimization
We measure what users actually do, then keep improving UX, performance, SEO and conversion.
- Analytics dashboards
- A/B tests
- Monthly roadmap
Recent Branding projects
3×Inbound enterprise enquiriesNordlys Logistics2026
Rebranding a logistics leader for its next chapter
A new brand platform, identity system and website that repositioned a 20-year-old freight company as a modern, technology-led logistics partner.
- Branding
- Web
12 weeksMVP to first bookingsOrbitra TravelSaaS2026
A B2B booking platform for travel agencies
Brand, product design and engineering for a white-label booking platform that lets travel agencies sell curated trips under their own brand.
- Branding
- Web
Related services
Logo & Brand Mark Design
A distinctive, versatile mark designed from strategy and crafted to work everywhere — from favicon to billboard.
- Brand discovery workshop
- Three creative directions
- Two rounds of refinement
2–3 weeksFrom $1,500Brand Identity Systems
Positioning, colour, typography, imagery, iconography and voice combined into a complete, ownable identity.
- Brand platform and positioning
- Visual identity system
- Tone of voice guidelines
4–8 weeksFrom $6,000Social Media Creative
Scroll-stopping post, story and ad templates designed for performance, speed and consistency.
- Platform-specific template systems
- Carousel and story formats
- Motion variations
2–3 weeks
Common questions
Can you redesign my existing logo instead of creating a new one?
Absolutely. Many clients have equity in their current mark. We often evolve an existing logo — refining proportions, typography and colour — so the brand feels modern without losing recognition.
What files will I receive at the end of a branding project?
You'll receive vector master files (SVG, PDF, AI), web-ready PNGs, colour codes for print and screen, font information, templates and brand guidelines — organised so anyone on your team can find the right asset.
How long does a brand identity project take?
A logo typically takes two to three weeks; a complete identity system with guidelines usually takes four to eight weeks, depending on the number of applications and stakeholders involved.
Have a project in mind?
Tell us where you want to go. We'll map the fastest route there — design, engineering, growth and AI included.